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Time Inc.’s Sports Illustrated/Sports Illustrated 2 Networks Debut Across Asia

Partnership with ASN Ltd. Spans TV, Web and Mobile

May 17, 2016

New York, NY and Irvine, CA (May 17, 2016) – Time Inc. (NYSE:TIME) today announced the debut of the new Sports Illustrated/Sports Illustrated 2 sports broadcasting and digital networks licensed in partnership with ASN Ltd. The networks feature live, and in some cases exclusive, broadcasts of global sporting events and original video programming from SI Group brands—Sports Illustrated, Sports Illustrated Kids, Golf and FanSided. Sports Illustrated/Sports Illustrated 2 broadcasts across 20 pay-TV operators in 12 countries.

“This exciting launch speaks to the power of the Sports Illustrated brand and the growing multimedia, multi-platform capabilities that we offer on an international scale," said Steve Marcopoto, President, Time Inc. International. “We are thrilled to be working with our partners at ASN to bring the dynamic Sports Illustrated/Sports Illustrated 2 properties to this growing Asian region.”

The Sports Illustrated/Sports Illustrated 2 networks are Hong Kong-based, Pan-Asian pay TV sports channels, companion websites and mobile apps, formerly known as ASN and ASN2.

“We see this as an opportunity to establish the Sports Illustrated brand as the destination for sports fans in Asia. Combining Sports Illustrated’s unparalleled access, in-depth reporting and emotional storytelling with a new technical platform from Time Inc., we are now delivering integrated content across TV, web and mobile,” said Thomas Kressner, CEO and Founder of ASN.

The new networks leverage Time Inc.’s access, video, technology, marketing and international expansion initiatives with ASN’s established presence and growing popularity in the region. Time Inc. has also provided the infrastructure technology for the networks’ websites and mobile apps that power the scalability of the initiative. Time Inc. and ASN are working together on new marketing and advertising sales opportunities.

Time Inc. International manages 77 licensed editions in 170 countries including brands such as InStyle, Fortune and People. Sports Illustrated has licensed local print editions in China (+ web) and India. Golf has licensed print editions and websites in Australia, China, Korea, Malaysia and Taiwan (print only). Marcopoto, recently appointed to the newly created position of President, Time Inc. International, is expanding Time Inc.’s business portfolio in markets outside the United States through digital, video and TV platforms, partnerships, acquisitions, licensing and off-channel commerce.

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About Time Inc.

Time Inc. (NYSE:TIME) is one of the world's leading media companies, with a monthly global print audience of over 120 million and worldwide digital properties that attract more than 150 million visitors each month, including over 60 websites. Our influential brands include People, Sports Illustrated, InStyle, Time, Real Simple, and Southern Living, as well as more than 50 diverse titles in the United Kingdom.

About ASN

ASN debuted in 2008 as the region’s first 24/7 Pan-Asian HD sports network featuring live US sports content. The two English-language channels ASN and ASN2 are carried by 20 leading pay-TV operators in 12 territories including Hong Kong, the Philippines, Singapore, Indonesia, Malaysia and Thailand. The network has rights deals with the NFL, NHL, NCAA football and basketball, March Madness and NASCAR, among other content partnerships.

 

CONTACT:

Jill Davison
Time Inc.
212-522-0105
Jill.Davison@timeinc.com
Scott Novak
Time Inc.
212-522-2687
scott.novak@timeinc.com