New York, NY (August 25, 2015) – Today, Time Inc.’s Sports Illustrated Group introduces Campus Rush (CampusRush.com), a new vertical devoted to the passion, culture and lifestyle of college football. The launch of Campus Rush comes on the heels of Time Inc.’s recent acquisitions of the FanSided network of 300+ websites and the three companies that form the nucleus of a new division, SI Play, which is devoted to youth sports. 

 

Campus Rush will complement Sports Illustrated’s breaking news, analysis and feature reporting from a deep and talented team of writers, including Pete Thamel and Andy Staples, with lifestyle coverage of the unique stories that surround the game. Some of what you’ll see on Campus Rush include: Recommendations on the best places to eat around SEC and ACC campuses (produced in partnership with Southern Living); “Campus Cribs”, an inside look at the players’ dorm rooms and apartments; “Campus Clicks”, a daily read featuring the viral and celebrity content coming from the schools; and “Tailgate Test Kitchen,” a video series where Staples tests the best tailgate recipes as submitted via Twitter. Campus Rush will also present a game day social wall that will organize tweets, photos, video and digital interaction from tailgates and stadiums around the country.

 

Adding a unique voice to the destination will be 66 student journalists reporting from every school in the Power Five conferences as well as BYU and Notre Dame. Sports Illustrated worked with journalism departments and student newspapers across the country to identify these correspondents who, beginning today, the group will deliver a series of daily dispatches offering an inside look at the buzz around their school. See the latest reports from the campus correspondents here.

 

”It’s no secret that the appetite for college football, especially in the era of the playoffs, has never been stronger,” said Sports Illustrated Group Editor Paul Fichtenbaum. “We’re excited to build on Sports Illustrated’s tradition of covering the sport with Campus Rush and its focus on the culture and lifestyle. The new site will provide a more visual and interactive platform and represents an exciting new coverage model that incorporates student journalists from around the nation. The new vertical will bring to life the campus experience and amplify the voice of the fans and people who make college football a cherished pastime.” 

 

Campus Rush will also be the home of Sports Illustrated’s 2015 College Football Tailgate Tour, presented by Go RVing, as it visits some of the biggest games of the season, including stops at Michigan State, Oregon, Texas A&M, Auburn and Mississippi State. Both Finish Line and Go RVing are launch sponsors of the site. 

 

Other featured content that will be on CampusRush.com includes: 

 

 

 

Punt, Pass & Pork: Andy Staples’ popular column will now appear every Monday

 

 

 

 

Campus Rush is partnering with Southern Living for a series that will spotlight the best places to eat and more in the SEC and ACC regions

 

 

 

 

The Inside Read: Pete Thamel and Thayer Evans go deep into the nation’s top programs every weekday throughout the season

 

 

 

 

Campus Clicks: New daily feature modeled after SI.com‘s popular “Hot Clicks” that brings to life the latest in pop culture and viral content

 

 

 

 

Road Trip Guides: Tips and advice on how to make the most of a game day trip to major college football towns across America

 

 

 

 

The Walk-On: Lindsay Schnell will profile the heartwarming stories of walk-ons in a new weekly feature

 

 

 

 

Tailgate Test Kitchen: Every week, Andy Staples will solicit the best tailgate recipes on Twitter and recreate them for a new video series

 

 

 

 

Social Wall Saturdays: SI editors will curate and moderate an interactive social wall that comes to life every game day and will serve as a second screen for those watching the games live

 

 

 

 

Social Wall Curation: Every Sunday, SI editors will select, categorize and post the “best of” content from the previous day’s social wall

 

 

 

 

Guest Columns: This regular feature will tap big name athletes, coaches and other prominent figures to write first-person pieces on their school, alma mater or the college football experience more broadly. Contributors confirmed at launch include Michigan State QB and Heisman hopeful Connor Cook, University of Houston head coach Tom Herman and Notre Dame receiver Corey Robinson

 

 

 

 

Big Man on Campus: An inside look at the daily life of one of the week’s outstanding players

 

 

 

 

Campus Cribs: A video/photo feature that goes inside dorm rooms and apartments of players from across the country

 

 

 

 

Interactive Polls and Results: Fans weigh in on the best rivalries, college football towns, tailgate spots, talent hotbeds, local bars, etc.

 

 

Join in on the conversation with #CampusRush and follow Campus Rush on Twitter and Instagram @SI_CampusRush, and on Facebook.com/SICampusRush. 

 

Read more about the all new Campus Rush here.

 

 

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 CONTACT:

Scott Novak

scott.novak@timeinc.com

 

212.522.2687

 

Danny Leonard

danny.leonard@timeinc.com

 

212.522.0361