HAMBURG, March 9, 2015 – The first issue of the German edition of PEOPLE magazine is set to be released on Thursday, March 12. The new magazine is scheduled to debut with a print run of 300,000 copies and will be available every Thursday at a retail copy price of 2.90 euros.

 

In November 2014, the Bauer Media Group announced plans to bring the globally known PEOPLE magazine from the US to Germany. There has since been intense speculation about the exact launch date of the first issue. PEOPLE features exclusive interviews, breaking news, photos, style and entertainment coverage of the the biggest celebrities from Hollywood and Germany. Bauer will publish a German-language licensed magazine featuring both PEOPLE US material and their own locally-produced content. The new publication will benefit from PEOPLE’s unparalleled celebrity access and uphold the same journalistic standards.

 

Other features in the magazine include current fashion and beauty trends, food, home and health coverage, as well as inspirational human interest stories. PEOPLE has achieved international acclaim through such franchinse issues as “Sexiest Man Alive!” and “50 Most Beautiful.”

 

Bianca Pohlmann, Publishing Director for the people & lifestyle magazines of the Bauer Media Group said: “PEOPLE is the top-selling American media brand and enjoys a tremendous reputation in the US. With its editorial concept and target group focus, PEOPLE Germany represents the ideal complement to our existing portfolio.“ The publisher and licensor of the world’s most popular weekly entertainment magazine is Time Inc. Jim Jacovides, Senior Vice President Time Inc. International Licensing & Development, adds: “In the Bauer Media Group, we have found a strong partner for a cooperative venture. We are excited to launch PEOPLE Germany and expand our global presence as PEOPLE celebrates its 41st anniversary.”

 

About PEOPLE

 

Time Inc.’s PEOPLE revolutionized personality journalism in 1974. Each week, the PEOPLE brand brings more than 81 million consumers the latest news, exclusive interviews and in-depth reporting on the most compelling people of our time. In addition to unparalleled access to the entertainment community, the stories of real-life “Heroes Among Us” remain an essential component of PEOPLE’s editorial approach. PEOPLE.com is the premier web destination for celebrity news, photos, style and entertainment coverage. With reporters across the globe, PEOPLE is headquartered in New York City. For more information visit http://www.PEOPLE.com.[/p%5D

 

About Bauer Media Group

 

The Bauer Media Group is one of the world’s most successful media houses. Over 600 magazines, more than 400 digital products and 50 radio and TV stations reach millions of people across the globe. The corporate portfolio extends to include print shops, postal, distribution and marketing services. The Bauer Media Group’s global positioning underscores its passion for people and brands. The message “We think popular.” illustrates the Bauer Media Group’s self-perception as an organization with a range of popular media, creating inspiration and motivation for its global workforce of some 11,000 employees in 16 countries.

 

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CONTACT:

 

Bauer Media Group

Anna Hezel

Corporate Communications

T +49 40 30 19 10 74

anna.hezel@bauermedia.com